More jobs in 60 days.Or your money back.
We build your website, optimise your Google ranking, list you on the directories homeowners actually check, and even hand you unhappy customers from competing electricians. Done for you.
Free website preview + local market analysis on a 15-min call. Takes 3 minutes to start. No credit card required.
60-day money-back guarantee if your leads don't go up.*Terms and conditions apply.
New lead today
Sarah M. — panel upgrade
Electrician · 3.2 mi · Open now
"Best electrician in town. Mike was on time and…"
Competitor Electrical Ltd
Electrician · 1.4 mi · Closes 6pm
Another Electrical Ltd
Electrician · 0.6 mi · Closed
4.9 from 100+ electricians
Trusted across the UK
Verified electricians only
Everything done for you. So you stay in the field.
01
Lead-converting website
Live in 7 days. Built to turn visitors into calls.
02
Top of Google + trusted directories
We rank you on Google and the directories homeowners actually check.
03
Ranked where leads search
Show up for 'electrician near me', 'emergency electrician', and the searches that bring calls.
04
Hands-off. Lead-focused.
We run it all. You answer the phone.
Why this works
The methodology that targets 2× lead growth in 60 days.
Three numbers from independent research that explain why a properly built local presence delivers.
80%
of "near me" searches lead to a call within 24 hours.
Source: Google Search Insights
93%
of consumers say online reviews influence their purchase decision.
Source: BrightLocal 2024 Consumer Review Survey
70%
of Google clicks go to the top-3 Local Pack listings.
Source: BrightLocal 2024 Local Search Ranking Factors
That's why we put the 60-day money-back guarantee on the table.
What it really takes
Here's what it takes to get found online as an electrician.
Honest version. No exaggeration. This is the list of work required just to be findable online — before your phone rings.
Buy domain + set up DNS
Time
1 hr
Cost
£15/yr
Topspark
Done
Build a lead-converting website
Time
30 hrs (DIY)
Cost
£13–25/mo (Squarespace) OR £1,200–£2,400 (freelancer)
Topspark
Done
Write the website copy
Time
10 hrs
Cost
—
Topspark
Done
Set up business email
Time
1 hr
Cost
£6/user/mo
Topspark
Done
Create Google Business Profile + verify
Time
1–3 weeks waiting
Cost
—
Topspark
Done
Fill GBP — 30+ fields, photos, services, hours
Time
4–5 hrs
Cost
—
Topspark
Done
Get listed on Checkatrade, TrustATrader, Yell, Bark, MyBuilder, +30 more
Time
15 hrs
Cost
—
Topspark
Done
Keep name/address/phone identical everywhere
Time
Ongoing forever
Cost
—
Topspark
Done
Ask every customer for a review (and follow up)
Time
15 min/customer
Cost
OR £60/mo automation
Topspark
Done
Respond to every review professionally
Time
2 hrs/week forever
Cost
—
Topspark
Done
Build service-area pages for each city
Time
10 hrs
Cost
—
Topspark
Done
Build local backlinks
Time
5 hrs/month forever
Cost
—
Topspark
Done
Keep an eye on competitors
Time
2 hrs/week forever
Cost
—
Topspark
Done
Steal unhappy customers from competitors
Time
Impossible
Cost
—
Topspark
DonePro
Run Google Ads for emergency searches
Time
Ongoing
Cost
£250–£650/mo to manage + ad spend
Topspark
DoneGrowth
Total year one
Time
90+ hours
Cost
£500–£2,000 in tools
Topspark
From £99/mo
An electrician charges by the hour. Every hour spent on this is an hour you didn't bill.
Topspark starts at £99/month — a fraction of the £3,000–£8,000/year a UK marketing agency would charge.
The process
How it works
Step 1
Fill a 3-min form
Tell us about your business, your area, and your specialty. Takes 3 minutes.
Step 2
We analyse your local market
Top-ranking competitors. Search demand in your area. Where your rivals are weak. We find the gaps.
Step 3
See your free preview + analysis on our call
15 minutes. We walk through your draft website AND your local market report. No pressure to sign up.
Step 4
Approve → live in 7 days
Site live. Google Business Profile optimised. Leads flowing. You answer the phone.
Who it's for
Let's make sure we're a fit. We won't waste your time.
This is you
- You run a 1-5 person electrical shop
- Leads are inconsistent — busy weeks and slow weeks
- You're done paying shared-lead platforms £80+/month for leads sent to 4 other electricians too
- You'd rather be wiring a panel than learning marketing software
Not for you
- You already have a full-time marketer or in-house agency
- You enjoy running Google Ads and SEO yourself
- You're a national franchise with corporate marketing
- You're a plumber, heating engineer, or other trade (we'll be there soon)
What trades say
Built by trades. Used by trades. Loved by trades.
"Got my preview website in 18 hours. Looked better than what I was paying my old marketing guy £320/month for. Pulled the trigger same week."
Mike R. — Manchester
Domestic electrician
"I'm an electrician, not a marketer. Topspark just handles it. I see weekly reports, my Google reviews are climbing, and the phone is ringing more. That's all I needed."
Sarah L. — Birmingham
NICEIC-approved electrician
"Was paying Checkatrade £130/month + per-lead fees. Switched. My Google calls are now exclusive to me. The math is brutal — for Checkatrade."
James T. — London
Commercial electrician
Pro plan bonus
We watch your competitors' worst reviews.
Then we hand you their unhappy customers.
01
Scan
We keep an eye on every 1- and 2-star review of every electrician in your area. 24/7.
02
Spot
Unhappy customer found. “Sparky Joe didn't show up for 3 days. Avoid this company.”
03
Enrich
We find that customer's phone and email in 60 seconds using public data.
04
Strike
You get a notification with the customer's contact details and a tailored outreach script. Call them, send a postcard, or reach out the way that suits you — you're in control.
Their bad reviews.
Your next customer.
Available on Pro — £199/month.
Pricing
Simple pricing. Pick what fits.
Standard
Get found online
+ £200 one-time setup
Month-to-month. Cancel anytime.
- Lead-converting website + domain + business email
- Google Business Profile set up + managed for you
- Trade directory listings (Checkatrade, TrustATrader, Yell, MyBuilder)
- Local SEO (citations + service area pages)
- Review collection automation
- Get found on "electrician near me" searches
- Monthly performance reports (calls, ranking, reviews)
- Weekly progress reports — see what we did, see how your stats moved
- Live in 7 days
Pro
Get found + win competitors' customers
+ £200 one-time setup
Month-to-month. Cancel anytime.
- Everything in Standard
- Competitor Poaching Flywheel
- Real-time alerts when competitors get 1-2 star reviews
- Pre-written outreach messages to win unhappy customers
- Faster ranking via authority backlinks
- Weekly progress reports — see what we did, see how your stats moved
Growth
Leads as fast as Google can deliver
+ £300 one-time setup
Month-to-month. Cancel anytime.
- Everything in Pro
- Google Ads campaigns built + managed for you
- Emergency / panel upgrade / generator search targeting
- Bid strategy + landing page A/B testing
- Up to £400/mo ad spend optimization*
- Priority support
- Weekly progress reports — see what we did, see how your stats moved
*Ad spend is paid directly to Google.
Get my free website preview60-day money-back guarantee
If your monthly leads don't go up in 60 days, we refund your £200 setup fee. Full stop.
*We measure leads by tracked calls and form submissions. You need to have answered your phone, kept your service area accurate, and not changed your offer halfway through. Reasonable stuff.
Questions
Straight answers
What's the difference between Standard, Pro, and Growth?+
Standard (£99/mo) builds your foundation — website, Google Business Profile, local SEO, reviews. Pro (£199/mo) adds Competitor Poaching: we watch every bad review of competing electricians and hand you their unhappy customers. Growth (£599/mo) adds managed Google Ads for emergency searches like "emergency electrician near me" — for shops that want leads even faster, with dedicated ad campaign optimization.
How does the free website preview work?+
You fill a 3-minute form telling us about your business. We build a draft website for you within 24 hours, using your photos and your specialties. Then we walk through it together on a 15-min call. If you like it, we go live in 7 days. If not, no hard feelings — you keep the preview link.
How does the 60-day guarantee work?+
We track every call coming into your business through your new website and Google Business Profile. If your leads don't go up in 60 days compared to before Topspark, we refund your £200 setup fee. *Terms and conditions apply — basically, you have to actually answer your phone and not change your offer halfway through. Reasonable stuff.
Will you replace my Checkatrade membership?+
Not necessarily. Many UK electricians keep their Checkatrade listing for the trust signal (badge + verified reviews) but reduce their reliance on it for leads. We set up your Checkatrade profile properly when you're eligible (you need 5 customer references first). Then your Google Business Profile + organic ranking + Competitor Poaching delivers the bulk of new leads — exclusive to you, not shared.
I'm new and can't get on Checkatrade yet — should I still sign up?+
Yes — that's exactly who we built this for. Checkatrade requires 5 references and a vetting process. While you're earning that, Topspark gets you found on Google from day one. By the time you're Checkatrade-eligible, you've already built review history through us.
Why is this so much cheaper than other agencies?+
Most agencies charge £250-800/month plus £2,000-40,000 setup because they build everything custom for each client. We don't. We have one playbook proven to work for electricians, and we run it for every customer. Same quality. No bloat. No upsells.
How fast do I see leads?+
Site live in 7 days. Google Business Profile ranking starts within 2 weeks. First inbound calls usually in week 2-3. Competitor Poaching alerts (Pro) can start day 1. Google Ads (Growth) can produce leads in 48 hours.
Do I need to know anything about marketing or websites?+
Nothing. Zero. You answer the phone. We do everything else.
What if I already have a website?+
We rebuild it (better) or migrate what you have — your call. If we don't have admin access, we'll work around it. We'll tell you upfront if there's a problem.
Is the Competitor Poaching legal?+
Yes. Google reviews are public. The customer chose to publish their complaint. We just connect the dots and hand you a way to reach out professionally.
Do you run my Google Ads spend, or do I pay Google separately?+
You pay Google directly for ad spend (we'll recommend £400-1,200/mo to start). We handle the campaign — keywords, bids, landing pages, A/B tests, optimization. The £599/mo Growth fee is purely our management.
Can I cancel anytime?+
Yes. Month-to-month. No annual contracts. You keep your domain.
What if I want to do this myself later?+
We sell the whole thing — website, Google Business Profile transfer, the works — for £1,000 one-time. You manage it yourself from there. Just ask on your call.
Do you work with other trades?+
Right now we're focused on electricians only. HVAC, plumbing, roofing, and other trades — book a call and we'll let you know when we open up your trade.
Ready to see your draft website?
Free preview in 24 hours. Live in 7 days. 60-day money-back guarantee.
Get my free website previewFrom £99/month · No contracts · 60-day guarantee
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